E COMMERCE BOOK BY RAVI KALAKOTA PDF

How do you manage electronic commerce? What is the technology behind electronic commerce? Authors Ravi Kalakota and Andrew Whinston take a down-to-earth approach to a very important business subject, with insightful examples to show how ideas have been put into practice. Ravi Kalakota is a pioneer in the area of e-commerce. He is the CEO of e-Business Strategies, a technology research and consulting practice, and has consulted extensively with start-ups and Fortune companies.

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How do you manage electronic commerce? What is the technology behind electronic commerce? Authors Ravi Kalakota and Andrew Whinston take a down-to-earth approach to a very important business subject, with insightful examples to show how ideas have been put into practice. Ravi Kalakota is a pioneer in the area of e-commerce.

He is the CEO of e-Business Strategies, a technology research and consulting practice, and has consulted extensively with start-ups and Fortune companies. Andrew B. Electronic Commerce : A Manager's Guide.

Ravi Kalakota , Andrew B. Highlights Provides a clear overview of what electronic commerce is all about. Specifies the business uses and technology directions of the World Wide Web Clarifies management issues facing Internet Service Providers.

Explains firewalls, transaction security, and electronic payment methods. Describes electronic commerce applications and challenges in banking, retailing, and publishing. Covers electronic commerce applications internally within the corporation -- supply-chain management, manufacturing, and finance.

World Wide WebApplications. World Wide WebConcepts and Technology. Firewalls and Transaction Security. Electronic Payment Systems. Electronic Commerce and Banking. Electronic Commerce and Retailing. Electronic Commerce and Online Publishing. Intranets and SupplyChain Management. Intranets and Customer Asset Management. Intranets and Manufacturing. Intranets and Corporate Finance. Electronic Business Bernd W.

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Electronic Commerce : A Manager's Guide

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