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Compradiccion (Buy-ology ): Verdades y mentiras de por qué las personas compran
Lindstrom, through a study of the human psyche , explains the subconscious mind and its role in deciding what the buyer will buy. Lindstrom debunks some myths about advertising and promotion. Time  named Lindstrom as one of the world's most influential people because of his book. The study evaluates the effectiveness of logos, product placement and subliminal advertising , the influence of our senses and the correlation between religion and branding. From Wikipedia, the free encyclopedia. Dewey Decimal. This section needs expansion.
Compradiccion : Verdades y Mentiras de Por Que las Personas Compran